Better Company Data. Faster Decisions. Introducing Property Insights and Company Pulse.

When you're targeting newly formed companies, timing and relevance matter.

Over the years, we've continually enhanced our company data service to help customers identify the right businesses, contact them at the right time, and improve the effectiveness of their marketing campaigns. Today we're pleased to introduce several significant improvements coming this week, designed to provide even greater insight and faster access to newly incorporated companies and to allow you to target older companies based on financial dates. We are expecting these services to be live by Friday 17th July. Within a week or so of these services going live we plan to be pulling in daily accounts data so you can target companies based on turnover,assets etc

Average Property Values by Registered Office Postcode

One of the most requested additions has been greater insight into the areas where newly formed companies are based.

We now provide the average residential property value for the postcode associated with a company's registered office. This gives marketers an additional indicator when assessing potential prospects and allows campaigns to be tailored towards businesses operating from more affluent locations. Coupled with our unique activity indicator which tracks the number of companies at the same address, you can target single company locations with a minimum average value or a minimum most recent property value to target more affluent areas.

Whether you're promoting premium services, financial products, professional services or high-value business solutions, postcode-level property data can help you prioritise your outreach and focus your budget where it may have the greatest impact.

Key Accounting Dates Included

Understanding where a company is in its lifecycle can be just as important as knowing when it was formed.

Our company data now includes both the company's next accounts date and accounting reference date. These fields can be invaluable when planning marketing campaigns, helping you identify businesses approaching important accounting milestones.

For accountants, software providers and financial service companies in particular, these dates can help pinpoint opportunities when businesses may be reviewing suppliers, seeking professional advice or preparing important filings.

Advanced Filtering

Finding the right prospects quickly is essential when working with large volumes of data.

Our filtering tools allow you to narrow results using a wide range of criteria, including company age, location, SIC codes, accounting dates and other company information. This enables highly targeted campaigns and helps reduce wasted marketing activity.

Rather than receiving a broad list of newly formed companies, you can focus on the businesses that most closely match your ideal customer profile.

Same-Day Company Data

Speed matters.

Traditionally, newly incorporated companies would appear in our marketing databases the following day. Other companies have tended to do this weekly or monthly. We've significantly reduced that delay to minutes!

New companies are now typically available within our platform just minutes after they are incorporated at Companies House, subject to any delays or processing issues at Companies House itself.

This means businesses can identify and engage with new prospects while they are still making key purchasing decisions and before competitors have had chance to react.

Introducing Company Pulse

For organisations that need the fastest possible access to new company formations, we've introduced Company Pulse.

Company Pulse delivers newly incorporated company details directly to your systems every 30 minutes via a webhook feed (or via email if you have an automated way of extracting files from emails)

Instead of waiting for daily exports, new company formations can flow automatically into your CRM, sales platform or marketing systems throughout the day.

This creates opportunities for genuine same-day processing, allowing sales teams, marketing platforms and automated workflows to respond to new incorporations almost immediately.

Whether you're sending direct mail, triggering onboarding processes, generating prospect lists or feeding lead generation systems, Company Pulse ensures you receive the latest company formation data as soon as it's available.

More Data. Better Targeting. Faster Delivery.

The combination of property insights, accounting dates, advanced filtering, near real-time company formation data and Company Pulse provides a more complete picture of newly formed businesses than ever before.

If your organisation relies on identifying and engaging with new companies, these enhancements can help you find better prospects, prioritise opportunities and reach businesses sooner.

To find out more about our company data services and Company Pulse, get in touch with Mobunti today.