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Search engine optimisation

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Unlocking top Google results for your website…FREE There are two roads (and trains of thought) to getting your website found in the search engines. The Long Road (Free Listings) is a process of Onpage and Offpage optimisation (explained below) to…

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Blogging your startup business

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When it comes to business blogs, proponents have long pointed to more enquiries, improved visibility and growing reputation as signs that blogging was good for their businesses. Logically too, creating lots of new content gives search engines — and people…

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Marketing your business for the internet generation

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There is a generation of kids growing up that has never known a non-digital world. They’ve been called everything from Gen Y to digital natives – and connecting with them is simultaneously increasingly important for businesses and increasingly difficult. In…

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Treat your customers right

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Whilst this post relates to insurance policies, it applies to all types of yearly service charges At home recently,  I’ve had two renewal reminders. I won’t  mention company names, but one was a car breakdown company and one was insurance…

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Creating good copy for the web

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Your web designers will come up stunning graphics and beautiful artwork that make your website look amazing but it will only perform well for you if the wording is perfect. Your web designers do not know enough about your business…

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